Archive of Older Research Studies

Earlier research studies from the GAMA Foundation may still be made available to contributors who are interested in these findings. 

• Agency Marketing Models for the Next Millennium
  Introduces five productive, cost-effective organizational structures for
  distributing life insurance, blending old and new practices.
• Collaborative Database Marketing
  An indispensable “how to” guide for creating and developing an
  effective client-driven marketing database. 84 pages + forms.
• Building High Performance Field Organizations in the New Financial
  Era—Navigator Series
  Helps traditional agencies transition into full financial services
  firms while maintaining productivity and profitability.
• Leadership Competencies for the Next Millennium
  Presents groundbreaking research that identifies leadership
  attributes underlying top agency performance and climate.